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e-Commerce, Loyalty, and Payments

e-Commerce home shopping and loyalty interest and adoption is growing across the country. Independent retailers are recognizing the competitive and often strategic importance of these tools tightly integrated into the technical and operational DNA of their business. Our payments expertise is second-to-none and our solutions integrate seemlessly with e-Commerce and loyalty.

Our e-Commerce Solutions

Freshop, Rosie, Instacart, & BRdata

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InStore supports a number of the top e-Commerce solutions. We work with the retailer to determine the best platform for their requirements, and offer installation and ongoing support to ensure the platform meets your needs.

Our Loyalty Solutions



  • Maintain a centralized customer file at BRdata Host

  • When a customer is added to the host customer database, it is distributed to the store in near real-time

  • A consolidated transaction log file allows users to track what customers are buying

  • Generate customer mailings

  • POS specific promotions are entered and maintained from the BRdata Host or Store Application and are managed through BRdata Connect and BRdata Cloud.

  • Low monthly fees, higher retailer engagement requirements


AppCard’s Personalized Marketing & Digital Coupons

Loyalty & Rewards

  • In-Lane Shopper Registration via Terminal

  • Points Programs, Two-Tier Pricing, Continuity, Fuel Integration

  • Identify & Reward Top Shoppers

  • Digital Punch Cards

Digital Coupons

  • Coupons from Top Brands

  • Personalized Landing Page

  • Automated Weekly Email

  • Offer & Clip Missed Coupons In-Lane

Text & Email

  • 10-12% Lift on Targeted Campaigns

  • Create & Save Email Templates

  • Send Personalized Text Messages

  • Recurring & Automated Marketing Campaigns

Text & Email

  • Over 100 Realtime Reports

  • Digital Receipts

  • Realtime Sales & Loyalty Date

  • Product Movement & Cashier Performance

Our Payments Solutions

At InStore, we know how important reliability and security are when considering a payments solution. Our solution is PCI and EMV compliant, designed for supermarkets with options for Credit, Debit, EBT, eWIC, BlackHawk Marketing, Check Authorization, and more.

NCR Connected Payments

  • Easily comply with PCI and other regulatory requirements via complete payment data security

  • Prepare your payment systems for EMV cards effortlessly, and reduce fraud-related liability

  • Embrace new payment types quickly and easily, and prepare for the future shopper

  • Enjoy uncompromising security with a cost-efficient cloud delivery model

  • POS and payment engines; transaction switching

  • P2P encryption and tokenization

  • BIN file distribution, central configuration support and PIN pad management

  • Payment system health monitoring and alerting

  • Enterprise reporting and PIN pad tracking and alerting

Supported Payment Processors​

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